The 2015 Women’s World Cup: Impact and Aftermath

In the final session before taking a much-deserved mid-season holiday break, the Football Scholars Forum will discuss the impact and aftermath of the 2015 Women’s World Cup. The session is scheduled to take place on Tuesday, December 1, at 1:45pm Eastern U.S. Time (-5 GMT).

The online discussion is set to include many of the writers and scholars who expertly contributed to international media coverage of the tournament.

As is traditional with FSF, a common set of readings (and a video lecture!) will help spark and sustain conversation on a number of topics and questions related to the WWC: from FIFA,  plastic pitches, and global inequalities to match ethnographies, the first U.S. victory in 16 years, and what’s in store for women’s football in the years to come.

Please RSVP to Alex Galarza (galarza DOT alex AT gmail) and provide your Skype username if participating for the first time. Follow the convo on Twitter via the hashtag #FSFWWC15

Shared Resources

Additional Resources

Series Upfront & Onside/SI.com  Throughout the Women’s World Cup an array of accomplished writers and scholars filed regularly from Canada with an eye on bringing a wide-ranging scope to the 2015 tournament. The cast of writers featured many Football Scholars Forum members, including: Laurent Dubois, Jean Williams, Brenda Elsey, Jennifer Doyle, Shireen Ahmed, Joshua Nadel and Lindsay Sarah Krasnoff. 

Shireen Ahmed, “Women’s World Cup May Seem Like a Feminist Fairy Tale, But the Fight’s Not Over”RH Reality Check, July 10, 2015

Jean Williams, “When Two Elephants Fight, It is the Grass That Suffers,” Football Scholars Forum, December 1, 2015

Gwendolyn Oxenham, “Pinoe’s Biggest Fan,” Ussoccer.com, June 14, 2015

Andrew Guest, “A Thinking Fan’s Guide to the Women’s World CupThe Allrounder 4 June 2015

Margery Masterson, “Watching the Women’s World Cup in the USA,” womenworkvalue2015, June 2015

CIES, Women’s Football Survey 2014 [pdf]

More links forthcoming.

A Pitch of Her Own

Author (standing, first from left) with Ethiopia's national women's team. National Stadium, Addis Ababa, 2011. Photo: Saavedra.
Author (standing, first from left) with Ethiopia’s national women’s team. National Stadium, Addis Ababa, 2011. Photo: Saavedra.

By Martha Saavedra

Martha Saavedra is Associate Director of the Center for African Studies at the University of California Berkeley. Trained as a Political Scientist, she has taught at St. Mary’s College of California, UC Berkeley, Ohio University and the Escuela de Estudios Universitarios Real Madrid. Her research has ranged from agrarian politics, development and ethnic conflict in the Nuba Mountains of Sudan to gender and sport in Africa to a collaborative project on representations of Africa in Chinese popular culture. She has been on the editorial boards of Soccer and Society; Sport in Society; and Impumelelo: The Interdisciplinary Journal of Sports in Africa. A veteran of Title IX battles, she has played soccer for over 30 years and coached boys teams for 12 years.


On Tuesday at the University of California, Berkeley, I attended a panel discussion on Gender for a New Century: Countering Violence and Social Exclusions. The panel focused on important issues that the international community will be addressing in 2015 via United Nations’ assessments of efforts derived from the Millennium Development Goals and the Beijing Platform for Action frameworks. Faculty from UCB raised a number of really important topics including transnational labor markets, migration, sustainability, water & sanitation, disability rights, 2+ genders systems, culturally embedded gender-based violence, economic policy implications, nationalism and education. Phumzile Mlambo-Ngcuka, United Nations Under-Secretary-General, Executive Director of UN Women, the featured speaker, responded to these points and suggested how gender might be addressed given the convergence at the UN of post-2015 MDG and Beijing 20+ discussions. It was an invigorating discussion setting out important aspirations, points of leverage, and boundaries for upcoming high level and impactful debates. Yet, nary was intimated about sport, physical activity, or, that all important endeavor, football.

Earlier that day in the office, before the gender event, a couple of us watched the United Nations sponsored ‘Africa United’ videos on youtube featuring Idris Elba as well as Carlton Cole, Yaya Touré, Andros Townsend, Patrick Vieira, Kei Kamara and Fabrice Muamba. (Also dubbed in Krio and French.) You’ve got to watch them if you love football, and ‘007 Idris, and if you are at all involved in efforts to confront the fears, misconceptions and realities of the current Ebola outbreak in West Africa. Idris says “Its key strength is passing.” How can you not believe? “We are not heroes.” The health workers – “you are the true heroes”. The world’s most important team. Kudos to them. Not much to argue with there. But, of course, the UN does not call upon women footballers to help carry this message.
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The National Teams We Know Nothing About

 

By Gwen Oxenham

Gwen Oxenham is the author of Finding the Game and coproducer of the documentary film Pelada. A Duke University soccer alum, she played professionally for Santos FC in Brazil in 2005. Gwen received an MFA in creative writing from the University of Notre Dame and currently teaches English and plays in pickup games in Southern California.


In 2004, I played futebol feminino for Santos FC. We hitchhiked to practice, shared our field with a horse, slept four or five girls to a room, wore XL hand-me-downs from the men, did plyometrics over make-shift cardboard hurdles and often ran sprints on the main highway, occupying a lane, cars swerving around us.

This experience made me wonder about the women’s football happening in the rest of the world: If this was what futebol feminino looked like in Brazil, the mecca of futebol, what does the women’s game look like in other countries? What’s it like to be a female player in Ecuador? In Côte d’Ivoire? In Argentina? Like Brenda Elsey and Joshua Nadel noted in “Marimachos: On Women’s Football in Latin America,” television networks and newspapers are slow to cover even big events like World Cup qualifying tournaments. If media outlets don’t even cover outcomes, how little is out there about the actual experiences of women footballers?

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When Two Elephants Fight, It is the Grass That Suffers

Williams_Blatter
A meeting of two great football minds

Dr. Jean Williams is a Senior Research Fellow at the International Centre for Sporting History and Culture De Montfort University in Leicester England. Having written on women’s football since 1998, Jean has recently published A Contemporary History of Women’s Sport 1850-1960 (Routledge, 2014). She is currently writing Send Her Victorious: A History of Britain’s Women Olympians 1900-2014 (Manchester UP, 2015).


In 1998 I spent some time in Namibia for the second World Conference on Women in Sport. I had a dual purpose to collect information on women’s football in Namibia for my PhD thesis and to raise my awareness of the issues facing African women who wanted to participate in sport. Several national women’s football teams were represented at the conference and they met as a group to protest at the lack of support from FIFA, the Fédération Internationale de Football Association, the world governing body of football. Being present at the meeting of the African women’s national teams and FIFA representatives, I was invited to advise FIFA how the Women Sport International 1994 Brighton Declaration on Women’s Sport, a commitment to increase the number and visibility of women in world sport, could be applied specifically to international football. My research therefore anticipated pledges to increase gender equity in the football industry. The Los Angeles Declaration on Women’s Football was launched at the second FIFA World Symposium to coincide with the Los Angeles Women’s World Cup in 1999.  At the symposium, my academic work was showcased on a panel with presentations from the head of the Football Association of PR China, Zhang Jilong; the French Minister for Sport, Marie George Buffet and Anita De Frantz, a Vice President of the International Olympic Committee. All 203 FIFA member national associations attended, with over 500 delegates. It seemed like real change was about to come for women’s football and I was optimistic.

I was a little daunted about telling all those FIFA representative countries assembled at the symposium in 1999 about the institutionalized nature of sexism in the world game. In the end I should not have worried. I only spoke fifteen minutes and it was not as if my audience were going to be enlightened or challenged by my presentation. Kevan Pipe of the Canadian Soccer Association (CSA) was one of the most supportive and friendly of the national representatives in LA. Some years later, I applauded the decision to host the 2015 FIFA Women’s World Cup in Canada, thinking of Kevan’s support for women’s soccer.  However, he has since retired from the CSA and I became gradually aware that some of the institutional attitudes towards women’s soccer I had spoken out against in 1999 were still very much in evidence almost sixteen years later.

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